Technical SEO

Your foundation to search success.

Speak to us if you need support with your technical SEO.

Is your website getting lost in the search engine wilderness? It might be because your technical SEO needs a boost. This can mean search engines are struggling to find your site, or your site isn’t performing well enough for the search engines to rank it highly.

Our digital marketing experts can support you to shine a light on your site. We’ll give your website a full technical SEO audit, identify technical issues & provide clear, actionable steps to quickly get you on track.

This can have a big impact on your business performance as you attract new customers & provide them with a great site experience.

Why is technical SEO important?

Technically sound sites get better search engine visibility which boosts organic traffic.

Sites with excellent technical SEO enhances customer experience. 
Fast loading, mobile friendly & easy to navigate.

Technical SEO allows search engines to better understand your website. Leading to better ranking.

Benefits of technical SEO

Faster loading site

Mobile friendly site

Better customer experience

High quality organic traffic

Improved rankings

Better visibility

What’s included in our technical SEO service?

Technical SEO might feel like a dark & scary cave, impossible to navigate. But it’s a crucial path to online success. We’ll be by your side, torch in hand, guiding you through technical SEO & helping your website to perform in search results.

Here’s how we work:

  • We start with a review

    A full technical SEO audit looking at indexation, crawlability, HTML structure, internal linking, site speed & backlink checks.
  • We make technical recommendations
    From the technical SEO audit we identify opportunities to improve your technical performance which will boost visibility, site traffic & lead to more conversions.
  • We action the improvements
    Driving forward the changes to provide you with a strong technical foundation for future growth.
  • We test & validate
    We’ll double-check everything once the technical fixes have been made & support you with additional technical SEO training.
    We’ll also keep an eye to make sure your technical SEO performance is always in tip-top condition.


Every business is unique, so our services are tailored to your specific needs. We’ll work as an extension of your team with the knowledge, tools & support you need to succeed.

We’re always flexible. If you need something, just ask – we’re happy to help!

Digital Marketing Experts Comic

Digital guides leading you to 
higher peaks

Our friendly & experienced team have supported hundreds of businesses to grow & we’re on a mission to help many more reach their full potential!



We’ve created winning digital marketing strategies for clients all over Scotland, London, the UK, Europe & the US.

From intrepid startups, to global giants we’ve worked with marketing teams of all shapes & sizes.

Ready to climb online? Let’s do it.

Get in touch

Technical SEO Questions

On-page SEO vs technical SEO?

On-page SEO is the side of your website your customers see. It’s all about making your site look great & be easy for your customers to use.
Technical SEO is the behind-the-scenes of your website. It focuses on making sure search engines can quickly find & easily understand your website so it can show it on search results.

On-page & technical SEO is a winning combo that will make your site both customer & search-engine friendly.

What are best practices for URL structure?

A Uniform Resource Locator (URL) is the address for each page on your site. URLs hold value & their structure is important for your customers & for search engines.

Optimal format:
https://www.example.com/category-keyphrase/subcategory-keyphrase/primary-keyphrase

Here are a few quick tips to make sure you’re on track for a great customer experience:

  • Use keywords & phrases from your content audit in your URLs. This will mean your site is more likely to be shown by search engines when your customers search the same keyphrases.
  • Use hyphens, not underscores. Hyphens are easier for search engines to understand.
  • Keep a logical hierarchy. Keeping a consistent URL structure that reflects your website’s hierarchy improves customer experience & search engine crawling.
  • Keep them shorter than 2,083 characters

How do I optimise for Core Web Vitals?

Core web vitals are Google’s way of measuring a website’s performance it includes 3 areas which are considered crucial for modern websites.

  • Speed
    How quickly does a page load?
  • Responsiveness
    How quickly can a customer interact with a page?
  • Visual stability
    Does the page layout stay consistent during page load?

Here’s a few quick tips to help with your core web vitals:

  • Remove unnecessary code
  • Keep image file sizes small, without losing quality
  • Use a responsive design so your site looks great on all screen sizes

Their expert support has allowed us to create better digital marketing processes, develop our SEO strategy & upskill us all which has helped us grow our business.

John
CEO

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